Sometimes creating becomes boring, mundane, micromanaged, routine and exhausting. Interestingly, creatives can be some of the most predictable people in the workplace. Unfortunately too many of us go through a year doing the same things day in and day out. That’s one of the reasons why we came up with Epic10. We saw it as a way to get designers together for a day and do something that would be memorable (and productive) for everyone. In the process it’s great to see people connect, share resources, and stretch one another. In most cases we walk away refreshed and energized, even though we’ve just designed for 10 hours straight. Continue Reading…
Archives For Creative
Before I work with a church I will always visit their website. I’m sure this is also the case with people who are considering attending a church. The last stat I read indicated that the vast majority (around 85%) of young people will check out a church’s website before attending. As you’ve probably figured out, many people are making decisions about your church before they ever arrive on location.
It’s interesting how much you can tell about a church just from a glance at the website. Here are the things that normally jump out at me:
- The style of the site tells me a lot about the style of the church
- The timeliness of the content tells me a lot about the importance the church places on what is happening
- How the content is prioritized tells me a lot about what the church prioritizes
- The focus or lack of focus of content speaks volumes about the vision of the church
- The pictures or lack of pictures tells me a lot about what the church emphasizes
- The navigation on the site is a great indicator of how the organization is led
- The spacing or clutter can tell a lot about what the church’s facility will be like
It’s very interesting how a church’s website is a reflection of the church. In some cases churches desperately need to update their site to better reflect who they are, but in other cases their site may just be an electronic assessment of an internal reality.
In the next few posts I’ll give you just a few ways you can take you site to the next level. Be sure to give me your input as well.
8. Go Mobile
For the post today I really just have a question… Why is the cross a more popular symbol for Christianity than the empty tomb? Along the same lines, why is the fish a more popular symbol than the empty tomb? I’ve done very limited research on the topic, and I’m wondering if anyone has some insights on the topic.
Initially, here is my hunch. I think it speaks to the power of a simple, recognizable logo. It’s easy to recognize a cross necklace or apparently for some people to throw a fish on their vehicle. But an empty tomb really gets no logo love. The empty tomb even gets beat out by doves carrying olive branches flying away from a distant globe that’s on fire.